Recommend pausing Meta_Prospecting_MidMarket today. It has spent $4,600 in its first two weeks and produced just 1 opportunity, so its cost per opportunity is $4,600, twice your $2,300 median.
It’s only two weeks old. Give it another week to ramp before we pause it.
Understood. Holding the pause and moved Meta_Prospecting_MidMarket to the watchlist. I’ll recheck in seven days and raise it again only if cost per opportunity is still above $2,300.